Then and Now: The Evolution of The Hillcrest Merimbula
Nestled above the coastline of the NSW Sapphire Coast, The Hillcrest Merimbula has experienced a remarkable transformation over more than five decades. From its beginnings as a classic Australian motel in 1969 to its contemporary identity today, the property reflects the changing face of coastal travel while retaining the nostalgic charm that makes it unique.
The 1960s and 70s: The golden era of motel culture
During the 1960s, Merimbula was emerging as a popular holiday destination, attracting visitors with its beautiful beaches, waterways and relaxed coastal lifestyle. Improved transport links, including the opening of Merimbula Airport in 1959, helped make the region more accessible to travellers.
Opening in 1969, The Hillcrest became part of Australia's growing motel culture, when road trips and seaside holidays were central to the Australian summer. Motels offered travellers a welcoming base from which to explore local beaches, enjoy fishing and discover the surrounding coastline.
With its distinctive mid-century character, The Hillcrest captured the spirit of this era, when holidays were centred around simplicity, freedom and time spent by the sea.
The evolution of Merimbula
Over the following decades, Merimbula continued to establish itself as a favourite South Coast holiday destination. Its beaches, Merimbula Lake and local oyster industry remained central to its appeal, attracting families and travellers seeking a relaxed coastal escape.
As travel preferences evolved, visitors increasingly looked for accommodation that offered more than a place to sleep. Design, atmosphere and memorable experiences became an important part of the holiday, creating opportunities for established motels to embrace their heritage while introducing modern comforts.
The Hillcrest today: Retro charm meets contemporary comfort
Today, The Hillcrest Merimbula has been thoughtfully reimagined, blending its original character with contemporary design. Under the ownership of Caspar Tresidder, and with interiors by Sydney-based design studio Atelier Chardon, the property embraces its retro heritage while offering a fresh take on coastal accommodation.
Original architectural details sit alongside modern furnishings, considered interiors and lighter colour palettes. Guests can enjoy amenities including a swimming pool, tennis court, outdoor gathering spaces and a fire pit, creating opportunities to relax without leaving the property.
The result is a contemporary interpretation of the classic Australian motel — one that celebrates nostalgia while meeting the expectations of today's design-conscious traveller.
Merimbula today: A timeless coastal escape
While The Hillcrest has evolved, Merimbula's natural beauty remains a constant. Visitors can spend their days swimming at Merimbula Main Beach, exploring scenic coastal walks, discovering local oyster farms or enjoying the region's food and drink scene.
For travellers searching for boutique accommodation in Merimbula, The Hillcrest offers a distinctive base for exploring the Sapphire Coast, combining retro character, modern comforts and a relaxed coastal atmosphere.
More than five decades after opening, The Hillcrest's story demonstrates how a classic motel can evolve without losing its identity. By preserving the spirit of its past while embracing contemporary design, it continues to offer a fresh perspective on the quintessential Australian coastal holiday.